Short and Sweet - all three drinks are in the store
Finally, after two months of COVID delays, we're ready to ship
Good afternoon friends. I will be keeping this missive short and sweet - I know how many of you have been waiting for all three varieties - chaga, reishi and lion’s mane - to be ready and today’s the day. All three varieties are ready to go!
This is what it looked like last week at the brewery - click the picture for video:
Why the delay?
COVID has created a shortage of aluminum cans. All the big brewers have switched from brewing kegs, which typically get sold to bars and restaurants (all closed) to brewing cans, which are typically sold to supermarkets and individuals (lots of demand).
As a result, there’s a global shortage of cans and as a small business, we’re at the bottom of the list when it comes to fulfilment. In the end, we joined a buying group, where many small businesses pool their orders to create one large order that can compete with the big brewers.
Where to get them?
You can purchase all three drinks today in the store on our website - we will start shipping orders next Monday.
They will be on shelf with our retail partners in about two to three weeks, if you’d rather get them from there.
It’s been a long journey and we’re both exhausted and happy to be where we are. We’re sure proud of how the drinks have turned out. One of our taste testers can up with my favourite description for the reishi - “it’s pretty and it tastes of summer”.
So here’s to pretty, good for you, drinks that taste of summer. Give them a try and let us know what you think.
Andreas
PS: Mix and match cases are coming soon!